State-by-State Cleaning Industry Statistics: Average Invoice Growth Rate for 2017-2018

Michael M.
July 10, 2019
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Here at ServiceMonster, we're all about the numbers. We believe that knowing and truly understanding the numbers of your business will improve your day-to-day operations and, ultimately, help you grow. In 2018, our users processed over $500 million in invoices! However, we wanted to break down the numbers even further. That's why we're very excited to present to you our state-by-state cleaning industry statistics for 2018. We've condensed down our ServiceMonster user data to provide you with two key metrics: Average invoice total (filtered between $50 and $2,500) for 2018, and average invoice growth rate from 2017 to 2018.

The heat map below has the data sorted by each state, with the lighter blues representing a decrease or lower overall change and the darker blues representing a larger overall change.

We're pleased to report that our data shows a nearly 5% increase in the average invoice total nationwide, with the average invoice being just shy of $283.

However, two states stand out with a massive increase in numbers!

First up is Maryland. By the end of 2018, cleaners in Maryland were averaging just over $353 per invoice, with a growth rate from 2017 to 2018 of 30%! This data was taken from a sample of 27,000 invoices.

Next up, we have Ohio! By the end of 2018, Ohio cleaners were averaging almost $246 per invoice, with a growth rate of just over 25%. This data was taken from a sample of 52,000 invoices.

While some states did see a decrease in the average invoice total, the vast majority saw an increase from 2017 to 2018.

For those of you who would rather see the raw data all in one place, below you'll find a table containing each state's data:    

'18 Avg. ($) Change (%)
AK 308.73 -1.54%
AL 266.87 2.06%
AR 241.68 -2.38%
AZ 252.23 5.48%
CA 282.33 3.18%
CO 303.60 -0.27%
CT 338.30 2.60%
DC 395.88 9.91%
DE 203.56 4.20%
FL 293.78 5.26%
GA 293.43 1.71%
HI 244.87 -11.44%
IA 204.31 -3.63%
ID 251.20 2.82%
IL 310.40 7.54%
IN 249.56 1.46%
KS 252.65 5.71%
KY 287.38 3.68%
LA 292.82 0.12%
MA 297.77 1.94%
MD 353.26 29.98%
ME 424.52 4.11%
MI 267.59 1.82%
MN 315.65 8.39%
MO 256.79 1.49%
MS 280.44 9.34%
MT 250.91 5.79%
NC 258.43 1.83%
ND 342.75 6.25%
NE 250.84 8.84%
NH 302.80 4.51%
NJ 266.58 0.42%
NM 130.01 -7.98%
NV 202.54 -2.00%
NY 336.43 6.14%
OH 245.80 25.12%
OK 266.74 9.55%
OR 259.42 1.07%
PA 254.79 3.36%
RI 270.73 4.08%
SC 261.77 6.57%
SD 251.67 9.17%
TN 302.60 3.74%
TX 286.98 4.22%
UT 219.86 3.13%
VA 321.14 3.02%
VT 349.83 11.62%
WA 302.25 5.44%
WI 298.81 4.21%
WV 279.91 3.87%
WY 422.54 9.27%
Average 282.47 4.41%
 
Michael M.
July 10, 2019
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